I have a theory that people would read more if books were shorter, say like 10 pages or less. If that sounds ridiculous, wait until you hear me out.
In a year of study, I’ve found people really don’t read books. They hate the idea of reading books for one reason: it takes too long. People will binge watch a TV series for six hours, but will say reading a book takes too long. People will watch movies for two hours, even if they are bad movies. People even seem to take pleasure in watching bad movies and critiquing them afterward with friends. Nobody wants to wade through a bad book, however, and fear of doing so prevents people from even picking one up.
The key to being a modern writer is to come up with a format of reading that would allow people to read bad books and not mind.
To think in purely economic terms, as opposed to artistic, we are talking about consumers and their tendencies for purchasing stories. People need stories of some kind. They literally can’t live without them. By far the most popular way to consume stories is through video. No matter how much you tout a book, most people would rather get the story through their TV.
What if books were super short? Would people want to come home on a Friday night and read a 10-page story? My history of blogging has proved that people do like to read, as long as the reading doesn’t take too long.
I have released a super-short e-book as a test. You can read it for free this Friday through Sunday. It is called The Secret, by JJ Petes. It is available for 99 cents on Kindle or can be read for free with a Kindle Unlimited subscription right now.
I expect nobody to read this super short e-book and I certainly have no intention of making money from it. I only want to test the theory. If even a couple of my small number of followers gives the book a try, maybe I’m on to something. Super short might be the only way to go.